is what I mean by the block colour, single word statement products. aimed at older teens and young adults. Apart from mugs, pins and t-shirts it includes products such as beach themed key rings and white sailor hats.
Relevance to illustrating the importance of sea, ships, time and the stars and their relationship with people:
Non? I feel these products are there to offer a product choice the consumer group of older teens/young adults who may not want something with the museum logo on it. Trend led & commercial
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